alpha® | BE WHO YOU WANT TO BE.

Free shipping over 120€

60-day satisfaction guarantee

Secure checkout

24/7 customer support

Free shipping over 120€

60-day satisfaction guarantee

Secure checkout

24/7 customer support

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BUILT FOR SCHOOL.
READY FOR EVERY JOURNEY.

Customisable shirt-shaped luggage and backpacks. Durable for everyday school life and smooth for family travel.

DESIGN YOUR LUGGAGE DESIGN YOUR BACKPACK

4.9/5 - Rated by families

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Choose between 23 countries.

Built to last.

Designed in Denmark.

60-day 100% satisfaction guarantee.

Built to last.

Designed in Denmark.

60-day 100% satisfaction guarantee.

Built to last.

Designed in Denmark.

60-day 100% satisfaction guarantee.

Built to last.

Designed in Denmark.

60-day 100% satisfaction guarantee.

Built to last.

Designed in Denmark.

60-day 100% satisfaction guarantee.

Built to last.

Designed in Denmark.

60-day 100% satisfaction guarantee.

Built to last.

Designed in Denmark.

60-day 100% satisfaction guarantee.

Built to last.

Designed in Denmark.

60-day 100% satisfaction guarantee.

CABIN LUGGAGE

BEST SELLERS

BACKPACKS

ACCESSORIES

medium backpack

Child wearing a green England jersey with a blue outline against a green wavy background

Design your - Medium Backpack

bottle & sleeve

USA Bottle & Sleeveby alpha®

USA Bottle & Sleeve

cabin luggage

France Cabin Luggageby alpha®

France Cabin Luggage

Medium backpack

Child wearing a green England jersey with a blue outline against a green wavy background

Design your - Medium Backpack

bags, luggage & accessories

danmark personaliseret rygsaek lavet af alpha

Danmark Large Backpack

Large backpack

USA Large Backpack by alpha®

USA Large Backpack

medium backpack

Child wearing a green England jersey with a blue outline against a green wavy background

Design your - Medium Backpack

bottle & sleeve

USA Bottle & Sleeveby alpha®

USA Bottle & Sleeve

cabin luggage

France Cabin Luggageby alpha®

France Cabin Luggage

Medium backpack

Child wearing a green England jersey with a blue outline against a green wavy background

Design your - Medium Backpack

bags, luggage & accessories

danmark personaliseret rygsaek lavet af alpha

Danmark Large Backpack

Large backpack

USA Large Backpack by alpha®

USA Large Backpack

medium backpack

Child wearing a green England jersey with a blue outline against a green wavy background

Design your - Medium Backpack

bottle & sleeve

USA Bottle & Sleeveby alpha®

USA Bottle & Sleeve

cabin luggage

France Cabin Luggageby alpha®

France Cabin Luggage

Medium backpack

Child wearing a green England jersey with a blue outline against a green wavy background

Design your - Medium Backpack

bags, luggage & accessories

danmark personaliseret rygsaek lavet af alpha

Danmark Large Backpack

Large backpack

USA Large Backpack by alpha®

USA Large Backpack

medium backpack

Child wearing a green England jersey with a blue outline against a green wavy background

Design your - Medium Backpack

bottle & sleeve

USA Bottle & Sleeveby alpha®

USA Bottle & Sleeve

cabin luggage

France Cabin Luggageby alpha®

France Cabin Luggage

Medium backpack

Child wearing a green England jersey with a blue outline against a green wavy background

Design your - Medium Backpack

bags, luggage & accessories

danmark personaliseret rygsaek lavet af alpha

Danmark Large Backpack

Large backpack

USA Large Backpack by alpha®

USA Large Backpack

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Buy now. Pay anyday.

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Buy now. Pay anyday.

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Buy now. Pay anyday.

EXPLORE NOW

Buy now. Pay anyday.

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Buy now. Pay anyday.

EXPLORE NOW

Buy now. Pay anyday.

EXPLORE NOW

Buy now. Pay anyday.

EXPLORE NOW

Buy now. Pay anyday.

EXPLORE NOW

Buy now. Pay anyday.

EXPLORE NOW

Born in Denmark.

Inspired by Danish Dynamite.
Designed for kids to create their own nation.

Design yours now

7+ years

danmark personaliseret rygsaek lavet af alpha

Danmark Large Backpack

Danmark Large Backpack

€129,00

Danmark kabinekuffert i gron lavet af alpha®

Danmark Cabin Luggage by alpha®

Danmark Cabin Luggage

€189,00

3–7 years

danmark personaliseret rygsaek lavet af alpha

Danmark Medium Backpack by alpha®

Danmark Medium Backpack

€99,00

danmark personaliseret flaske og hylster lavet af alpha

Danmark Bottle & Sleeve

€33,00

About us

Alpha® is a premium children's bag brand founded in Copenhagen and combines a globally patented unique design and shape with high-quality materials.